The First McDonald’s, 1948
Step into 1948 with this iconic photograph of the first-ever McDonald’s, located in San Bernardino, California. At first glance, the building’s simple octagonal shape and the modest sign advertising “15¢ Famous Hamburgers” might not seem like much. But don’t let the unpretentious design fool you—this small eatery is the birthplace of a revolution in the way we think about food, changing the American dining landscape forever.
By focusing on speed, efficiency, and affordable value, McDonald’s redefined the fast-food experience. What began as a humble spot for a quick meal sparked a global phenomenon, giving rise to the fast-food culture that dominates the world today. It’s hard to believe that something so simple could have such far-reaching effects, but this little burger joint turned into a cultural and culinary game-changer.